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Gemalto brings the Smart City vision to life at Gitex 2014

DUBAI, United Arab Emirates, Oct. 8, 2014 (GLOBE NEWSWIRE / Knowledgebylanes) — Gemalto, the world leader in digital security, is bringing the Smart City vision to life for visitors to Gitex 2014. In line with the announcement from Sheikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, to turn Dubai into a smart city, the Gemalto booth will illustrate how this compelling vision is now ready to be deployed and how the company’s digital solutions can harness the potential of a highly connected world to deliver greater privacy, convenience and security.

The Gemalto stand, located in the Software Hall, will encourage visitors to step into the shoes of Smart City residents and visitors will be able to embark on a digital journey through innovative use cases: Smart Travel, Smart NFC Payment Retail Experience & Contactless Ticketing, Smart Cars, Smart Entreprise, Smart Events & Crowd Management, Smart Mobile Identity & Governance, Smart Recycling. As an example, the Smart Travel experience simplifies visa application processes with residents receiving their eVisa on their smart phone app and transferring it to their ePassport through a simple tap of their NFC phone.

The company supplies citizens and residents’ eID cards in all Gulf Council Countries and works with major banks and mobile operators in the region. Gemalto will also serve as the Strategic Sponsor for the Digital Strategies Forum on October 15th, and will present a keynote talk on how brands and mobile operators can best leverage the mobile phone to run efficient mobile marketing campaigns and create lasting engagement with consumers.

“Smart cities would be nothing without the trust we place in the technology around us and this is clearly what Gemalto brings: security and convenience to the digital world. Dubai is a technology hub, already embracing some of the latest innovations and we are dedicated to providing our UAE customers – banks, mobile operators, businesses and governments – with the security solutions which will bring the smart city vision to life,” commented Eric Claudel, President for Middle East and Africa at Gemalto.

Specific Date, Time and Location
Gitex, Dubai World Trade Centre, Dubai
12th to 16th October 2014
Gemalto will be located in the Software Hall 6, booth CLD-8

About Gemalto
Gemalto (Euronext NL0000400653 GTO) is the world leader in digital security with 2013 annual revenues of [Eur]2.4 billion and more than 12,000 employees operating out of 85 offices and 25 research and software development centers, located in 44 countries.

We are at the heart of the rapidly evolving digital society. Billions of people worldwide increasingly want the freedom to communicate, travel, shop, bank, entertain and work – anytime, everywhere – in ways that are enjoyable and safe. Gemalto delivers on their expanding needs for personal mobile services, payment security, authenticated cloud access, identity and privacy protection, eHealthcare and eGovernment efficiency, convenient ticketing and dependable machine-to-machine (M2M) applications. We develop secure embedded software and secure products which we design and personalize. Our platforms and services manage these products, the confidential data they contain and the trusted end-user services made possible.

Our innovations enable our clients to offer trusted and convenient digital services to billions of individuals. Gemalto thrives with the growing number of people using its solutions to interact with the digital and wireless world.

For more information visit www.gemalto.com, www.justaskgemalto.com, blog.gemalto.com, or follow @gemalto on Twitter.

CONTACT: Gemalto Media Contacts:
Kristel Teyras
Middle East & Africa
+33 6 43 81 93 61
kristel.teyras@gemalto.com