Dubai: The Gulf News Broadcasting team will bring listeners all the drama and excitement from the Omega Dubai Ladies Masters being held under the patronage of Princess Haya Bint Al Hussain, wife of His Highness Shaikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, at Emirates Golf Club from Wednesday until Saturday.
Reaching an estimated 3.8 million listeners through its comprehensive bouquet of stations, the communication venture of Al Nisr Publishing LLC is well known for its coverage of social and sporting events, and its new partnership with golf in DUBAi promises entertaining coverage of what’s sure to be a thrilling event.
As part of the agreement, GN Broadcasting will air interviews with players, fans, officials and dignitaries, capturing the essence of the season-ending Ladies European Tour.
The event has attracted the likes of world number three Stacy Lewis, fourth-ranked Shanshan Feng and the great Laura Davies, among other superstars from around the world.
The GN Broadcasting team’s active presence in the ‘Tournament Village’ and dedicated staff on the ground will further enliven the relaxed family atmosphere at the venue.
Listeners can tune in to Radio 2 (99.3/106 FM) to catch the action live in English, while Emiratis and Arabic-speaking expats will be able to keep up with the proceedings on Hayat (96.5 FM).
“We are committed to bringing the best sports action to our listeners, and this agreement with golf in DUBAi reaffirms our commitment to grow the sports business and consolidate our position as the leading radio broadcaster,” said Digby Taylor, Business Development Manager of GN Broadcasting.
“The Omega Dubai Ladies Masters is a great initiative and undoubtedly has played an important role in enhancing the popularity of the sport in the UAE and across the region,” he said. “We are delighted to be part of the golf in DUBAi family,” he added.
Mohammad Juma Bu Amaim, vice-chairman and CEO of golf in DUBAi, said: “GN Broadcasting has a proven track record for broadcasting social and sporting events and we are pleased to start our relationship with their experienced team. They share our vision for golf, which is fastest- growing sport in Asia and the Mena region,” he said.
“We are confident that the quality and depth of the radio broadcast provided by GN Broadcasting will keep the listeners tuned as they enjoy all the action during the week.”